A Place Where Less is More

jchunter — Thu, 10 Dec 2009 00:57:46 +0000

Web Jumpers are going from websites to websites in a matter of seconds everyday on the Internet Highway, that's why giving them less is often more. This concept can be seen in action when reading articles on major news sites, Search Engine results, Google generic homepage, Twitter Tweets, Facebook, Youtube Videos, RSS Feeds, Banners, etc. People tend to glance over information on the Internet, instead of sticking around to read a web page thoroughly. They want it quickly, they want it now, and when they find it, they want it easy, if not, they'll jump to the next website.

Although the web is information overkill, you should focus on delivering compact content, that is intent, and gives a visible call to action. Spamdexing, and keyword stuffing are two techniques that will negatively affect your sites pagerank. Although it is said, content is king, it doesn't mean that loading up your keyword meta tag with keywords, and your content with keywords, and making a whole bunch of pages is going to get your site ranked higher than the next. According to Google's webmaster guidelines, this type of trickery may actually hurt your site more than help it. Although the web itself is information overkill, your site shouldn't be.

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A Place Where Less is More